José Luis Plasencia of Plasencia Cigars

Since 1865, this company has been making phenomenal cigars for so many famous brands.

From seed to shelf, what makes the Plasencia family so successful?

José Plasencia talks about why the family launched their own brand 3 years ago and now, on the shores of Miami, how they are now poised to get on the shelves of every BM throughout the US.

From seed to shelf, see what five generations of blending in the cigar industry tastes like.

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